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Herbal Essences

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Partners: Julia Blackburn, Ashley Davis-Marshall

 

Influencer Kits:
We sent stylists at Refinery29.com themed gift packs to help get them into character for a series of  videos that they were creating for our campaign. Each package was custom built and contained hand-picked treasures that conceptually related to each character in the campaign. 

Partners: Caitlin Alexander, Sarah Hollowood, Karen Koch, Allison Berg, Sam Dolphin

 

Social
We showed the Internet that everything is better with amazing hair.  When fans posted photos on Instagram and tagged it #HerbalMe, we quickly Photoshoped amazing Herbal Hair onto each scene. We then reposted them to Herbal Essence’s Instagram account for the world to see.

Partner: Sam Dolphin